Wave wins top Maggie

Wave magazine won the top Manitoba Maggie on Sept. 13, 2012.
Wave magazine won the top Manitoba Maggie on Sept. 13, 2012.
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Manitoba Maggie Awards

Winnipeg Health Region
Published Friday, September 14, 2012

Wave, Winnipeg’s health and wellness magazine, has been named Manitoba’s Consumer Magazine of the Year for 2012 by the Manitoba Magazine Publishers Association.

The magazine was one of a number of publications honoured during a special awards dinner Thursday evening to celebrate Manitoba’s magazine publishing industry.

The judges awarded the win because "From content to design, Wave exemplifies what a magazine should do: engage the reader. The layout is  colourful and appealing, the text is not too dense and the skilfull use of sidebars and pullouts attracts the eye; the stories are well-written and well-edited, and they make light work of serious subject matter.

"We wouldn't have thought 'mom' topics like which vitamins to use and 'specialist' topics like the detailed feature articles about Winnipeg medical researchers would necessarily serve the same audience… and yet somehow they did. The features were informative to a non-specialist without feeling dumbed-down — and, moreover, made us care about the medical research being done in Winnipeg."

Brian Cole, Editor of Wave, said he was pleased with the award. “I really would like to thank the judges for their consideration,” he said. “This award is a testament to the hard work put in by our writers, our designer and our photographer.”    

Wave, is produced by the Winnipeg Health Region in partnership with the University of Manitoba and the Winnipeg Free Press. It is published six times a year and is available through the Free Press as well as newsstands around town.

Although Wave has received a number of nominations in the past, this is the first time it has won a “Maggie” for Magazine of the Year - the most coveted of the 14 awards presented by the MMPA. The other finalists in the category were Canada’s History (formerly known as the Beaver) and Kayak. Both publications are distributed nationally.

Other magazines winning awards last night were the literary magazine Prairie Fire, Sandbox and Canadian Dimension.

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